If you already have a website built by GSL Media, you know the importance of a solid online presence. But even the best sites benefit from ongoing SEO tweaks to keep your Google ranking strong and attract more visitors.
The good news is you don’t need to overhaul your website to see improvements. Here are some simple, actionable SEO adjustments you can make today or get in touch with us to help optimise your site further.
- Optimise Your Page Titles and Meta Descriptions
Your page titles and meta descriptions are often the first thing potential customers see on Google. Even with a great website, updating these can improve your click-through rates and ranking.
✅ Keep titles under 60 characters and include your main keyword
✅ Write meta descriptions that summarise your page and encourage clicks — around 150 characters works well
✅ Avoid duplicating titles or descriptions across multiple pages
If you’d like, we can review and refine these for you as part of ongoing SEO support.
- Add Alt Text to Your Images
Google cannot see images, but it can read alt text — a key factor in SEO and accessibility.
✅ Check your images to ensure they have descriptive, keyword-friendly alt tags
✅ Keep alt text natural and relevant without keyword stuffing
We can help audit your media library and update alt tags to boost your SEO score.
- Check Your Website Speed
Website speed matters — it affects user experience and your Google ranking.
✅ Run a speed test using Google PageSpeed Insights
✅ Optimise images by reducing file size without sacrificing quality
✅ Remove any unnecessary plugins that could be slowing down your site
If you’re hosting with GSL, we’re happy to assist with speed optimisations to keep your site running smoothly.
- Make Sure Your Website is Mobile Friendly
Google prioritises mobile-friendly websites, and with most users browsing on phones or tablets, this is crucial.
✅ Test your site using Google’s Mobile Friendly Test
✅ Make sure text is easy to read and navigation simple on smaller screens
If you notice any issues, our team can work with you to ensure your website remains fully responsive and user-friendly.
- Refresh Old Content
Regularly updating your website content signals to Google that your site is active and trustworthy.
✅ Update any outdated information
✅ Add internal links to other relevant pages or blog posts
✅ Improve headlines to better target keywords
We can assist with content reviews and optimisation as part of your ongoing SEO strategy.
Final Thought – Small Steps Lead to Big Results
SEO is an ongoing journey, and these simple tweaks can make a big difference in helping your website attract more visitors and generate leads.
Already have a site with us and want to take your SEO to the next level?
👉 Get in touch with GSL Media today — let’s work together to make your website perform even better.
